Personality Marketing, what is it and why is it so important to your success? In this episode Bill & Pete talk about how to make your marketing POP and get people calling you. In this episode Bill talks about some of his theories on his successful marketing and why he has too many leads to work on when buying houses. And by accident the conversation turns to how to buy houses without risk and getting in trouble. Which most are concerned with. So this episode will help you TONS! In the end Bill tells how he has spent hundreds of thousands of dollars on marketing and tested alot of stuff. And on this show Bill reveals his best campaigns with the best results. So you can jump start your success.